PEW CHARITABLE TRUST

Pew Charitable Trust retained The Cicero Group to measure the healthcare perceptions of small business owners. Cicero conducted extensive quantitative and qualitative research to assess rising healthcare costs, small business budgetary pressures, decreasing employer participation and decreasing consumer satisfaction. Cicero discovered variables discouraging small business owners from extending healthcare benefits to their employees. The research findings were provided to Pew for potential publication and to affect future national and state health care and insurance policy changes.